Artificial Intelligence: Churning out Success Stories across Sectors, Startups, Giants

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Global e-commerce giants like Amazon and Alibaba have witnessed remarkable growth in their enterprises with AI-powered systems. According to Rejoiner, Alexa- Amazon’s a virtual voice assistant helped the company to increase its annual sales by 35%. Meanwhile, the company has recently launched “Amazon Go”- a ‘just walk out store’, an new type of hassle-free customer experience from the house of Amazon. It is currently operational in Seattle, USA and is also planning to open it’s first store outside the country in London soon. This experience is touted to simply eliminate checkout hassles in convenience stores for the buyers. The company tracks interaction of customers whenever they pick a product from the shelf to determine the buying- behaviour with the help of AI-backed camera and sensors.

Whereas, Alibaba Group, a renowned Chinese multinational conglomerate headed by Jack Ma, uses AI in navigation and maps for making delivery routes easier. This has helped them to reduce their convenience cost by 10% and travel distances by science courses in hyderabad

Food and Beverage Sector:

Coca Cola Amatil is the largest bottler of non-alcoholic beverages in the APAC. It has profited around 1.3% market share within five months by using Trax Retail Execution image-based technology. Earlier the company was experiencing limited product records and delayed data received from mobile conversations. However, with this AI-powered technology, they can maintain more comprehensive online assessments by taking pictures of the shelves from their mobile phones and analysing them with Trax Cloud in just few minutes.

Starbucks has also taken its customer relationship process to a whole new level by using predictive analytics to deliver personalised messages to the target audiences with mobile application, recommendations and loyalty cards. They have also introduced virtual Barista service on their app backed by AI to make direct ordering process easier and faster. A report issued in 2018 reveals that AI is helping this brewing company to track over 90 million transactions every week to bring new market campaigns and plans.

Automotive Sector

General Motors, the American multinational corporation is planning to invest $1bn in the next 5 years in Argo AI, a startup that develops autonomous vehicle technology. The company is truly an inspiration to the business and tech-world as it is launching the first ever self-driving vehicle in the New York City with the help of AI. Audi is also not far behind in the race of AI. The renowned German automobile maker debuted three car models with AI features to enable its functioning without a driver. It can autonomously perform tasks like, searching a charging station, parking and visiting a car wash.


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